BSUC Showcases at the 8th IBTE Jakarta Baby & Kids Expo — Study Desk Gains Strong Attention

On August 20, 2025, the 8th Indonesia Baby, Kids and Toys Expo (IBTE) grandly opened at the Jakarta International Expo Center. As the largest and most influential B2B trade fair for toys and baby products in Southeast Asia, IBTE has successfully been held seven times and is certified by UFI — the Global Association of the Exhibition Industry. This recognition highlights the exhibition’s high standards, international quality, and professionalism. As a vital “Belt and Road” communication platform in Southeast Asia, the IBTE Jakarta Expo has also become a key supported exhibition for many regions in China, offering an ideal platform for enterprises to expand into the Southeast Asian market and connect with premium buyers and distributors.

This year, BSUC, a brand specializing in children’s study furniture, proudly presented its flagship product Y12002 — the multifunctional children’s study desk. Built with the concept of “Healthy Learning, Comfortable Growth,” the desk incorporates ergonomic design with adjustable height, allowing it to grow with children through different stages of development. Crafted from eco-friendly and safe materials, the product not only ensures durability but also provides a healthy study environment for kids, reflecting BSUC’s commitment to quality and responsibility.

At the exhibition, BSUC’s booth became a hotspot, drawing strong interest from both parents and distributors. Many visitors praised the desk’s practical features and thoughtful details after experiencing it firsthand. Several professional buyers even expressed clear interest in partnerships, looking forward to introducing BSUC products into the Indonesian and wider Southeast Asian markets.

Throughout the event, the BSUC team actively engaged with international experts and industry partners, exchanging insights on the latest trends and opportunities in the children’s study furniture sector. This meaningful dialogue further reinforced BSUC’s brand presence while positioning it as a forward-looking innovator in the global baby and kids industry.

Looking ahead, BSUC will continue to uphold its child-centered design philosophy, focusing on creating innovative study furniture that supports children’s healthy growth. At the same time, the company will accelerate its international expansion to bring high-quality products to more families around the world. The successful participation in IBTE Jakarta marks not only a strong showcase of BSUC’s capabilities but also a significant milestone in its journey towards global growth.